Shopify

Shopify Selling  101: The E-Commerce Customer Lifecycle Welcome to the first article in our six-part series on the E-Commerce Customer Lifecycle (ECL)! This series will document unique factors in online selling that Wsoftpro has learned over the past decade. In this series, we’ll focus on strategies and tactics that any brand can make use of to more effectively appeal to their customers. This first article will introduce you to the basics of the ECL and offer a general overview of how the process works. Look for deep-dives into each stage in the coming weeks as we share our findings from a decade of web design and e-commerce expertise. The E-Commerce Customer Lifecycle A decade is a long time to focus on one topic. Here at Wsoftpro, we’re coming up on ten years of making highly functional and effective e-commerce websites. We’ve learned a lot, and we’ve noticed that there are a few things that ring true for every online store. The most important constant that ou...

3 Reasons Your  Shopify Store  Need a long-term rewards program (And How To Set It Up) Rewarding good behavior is something that every parent and pet owner understands — and it’s also a core concept for successful business growth. If you want your customers to choose your brand over your competitors’ every time, you’ll need to either be consistently the  best in every category every time  (difficult), or offer them an incentive that makes them love you and form an emotional attachment to your company (easier). As an e-commerce business, it’s very easy to focus on customer acquisition, to the point of forgetting about those who you’ve already successfully convinced to purchase. Although the appeal to this is quite high, it can be much more profitable for you to look inwards and instead get more value out of your current customers, rather than always acquiring new ones. Why You Should Care About Repeat Customers Repeat customers are often ignored by many...

Migrating to Shopify  From WooCommerce: A Natural Transition for a Health and Wellness Shop Every e-commerce platform has its pros and cons, but sometimes the one you choose in the beginning doesn’t grow along with your brand. What are your options when you set up your online store with WooCommerce, and then you realize that Shopify would give you the control you need over your site and a better app ecosystem to support your brand’s growth? You make the switch. WooCommerce to Shopify. But the bummer is that most of the time, it’s not as easy as flipping a switch. There’s product data to migrate over. Design customization to adjust. Apps and widgets to transition. That’s a lot to consider for any e-commerce owner. When Dr. Stephen Cabral, ND made the decision to move his online shop, Equilibrium Nutrition, from WooCommerce over to Shopify, he worked with Growth Spark to make it an easy process. An E-Commerce Platform for a Natural Health and Wellness Doctor At the...

12 types of products you can sell on  Shopify Marketing Shopify Online Sales  When it comes to doing business on Shopify, what immediately comes to mind? Even if it's dropshipping businesses and a maker shop, most of you will think about items (physical products that can be touched). Small businesses will create and ship products to all over the world.  But when it comes to "products", we mean to refer not only to tangible products that can be grasped. Many people have used Shopify to sell other good and quality items. Experience, courses, rental services or digital downloads are just some of the many other business ideas that products don't necessarily have to be. If you are just starting your journey and still haven't decided which product to sell, try looking at the invisible products too! Other non-physical services or items may be the main product catalog or may just be an add-on to your store. Completely physical and non-physical prod...

Shopify  & Bluesnap ? Recently, Shopify and Bluesnap haven’t been playing nicely together. The main problem for the merchant is that when you go to add Bluesnap as a payment processor to Shopify, there is no option anymore to do it according to Bluesnap’s directions. And if you are a merchant then you are stuck in the barren no man’s land where Shopify say to talk to Bluesnap and Bluesnap say to speak to Shopify. If you have ever had separate phone line and internet providers then you will get a sense of de ja vu. So I’ll try and answer the begging question as clearly as possible. If anything does change then please do let me know. You cant currently use Bluesnap on Shopify unless you are using it already and then it will continue working until you disconnect (don’t). But there is a solution… There is an app called Funnel Buildr 2 available from http://www.wsoftpro.com which allows you to use their checkout page and allows you to integrate Bluesna...

What Is  Shopify Dropshipping  ? And How It Work ? It has become a massive trend for people to try and make money by dropshipping on Shopify. But is it so easy? And what do you actually have to know? Having sold over a million dollars worth of products by dropshipping, I can tell you that it definitely is NOT easy. However, like with any business if you have the correct information then it can make it easier and increase your chances of success. What is dropshipping? Dropshipping is when you sell a product to someone without actually having it in stock. When a customer orders it from you, you then go and order it from someone else for less than the customer paid you. The price you sold it for minus your expenses is your profit. For example, if you sold it for $50 and your expenses were $20, then your profit would be $30. Sounds simple enough? In theory it is great. It’s a simple model with minimal outlay and risk. Reality of dropshipping However, the r...

10 Super Useful Insights From a  Shopify  Expert — 100% Free (2/2) From burst.shopify.com. Yes,  Shopify  has a stock photos website too. As promised, here it goes the second part of my advice list to you. Hope the last post helped you and gave you some perspective on how to run your online business. Without further delay, check the next 5 tips in our ordered index. You can click straight on the most interesting points to you. Don’t forget to leave your questions as a comment in the bottom. Multi-language / currency stores may be a headache, but is that a problem? Custom design is totally worth it. Not sure if always though… Automate and work smart or go manual and work hard on the wrong things When we should use an app and stop crying for a few pennies Think. Stop thinking and do it. Think again when you have data How blogging can help me do a better work Why Shopify Plus is a relevant solution for growing businesses How the  Read-Search-Ask ...